We are B Corporation Certified!

After a long year of progress, we can finally call ourselves B Corporation Certified! This is something that I have wanted to for long time. What is a B Corporation, you ask? I will use their language:

"B Corporations are a new kind of company which uses the power of business to solve social and environmental problems. There are currently over 800 Certified B Corporations from more than 60 industries in 28 countries with 1 unifying goal – to redefine success in business. B Corps are important because they inspire all businesses to compete not only to be the best in the world, but to be the best for the world. Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability. It’s like Fair Trade certification but for the whole business, not just a bag of coffee (or USDA Organic certification, but not just for a carton of milk; or LEED certification, but not just for a building). The performance standards are comprehensive and transparent. They measure a company’s impact on all its stakeholders (e.g. workers, suppliers, community, and the environment)."

After going through this process, I have so much respect for all of the B Corps out there. It is not an easy process because you need to PROVE that you walk the walk. For example, they want to see the eco-friendly materials we used to renovate with, all of the health initiatives that we have for our employees, how close we are to public transportation, etc. They look at every angle, every decision maker, every layer of your business to see where you need to improve and what you are already doing right. Turns out, we were doing a lot that was good already, but still had some changes to make. So, we worked hard to make those changes.

I am so excited and proud to be in the company of so many other inspiring, mission driven companies such as Ben&Jerry's, Dansko, Preserve, Guayaki, Mamma Chia, Patagonia, The Honest Company, Peeled Snacks and SO MANY MORE! We will be continually sharing about our B Corporation experience and educating you about this amazing organization. See their website here: http://www.bcorporation.net/.

Thank you for your support, 

Samantha