Projects!

Hi Everyone!

There is a series of changes happening for us at Emmy's. Lately, Ian and I have been realizing how much our special projects get pushed to the side because of our production. We have been reading this awesome book (which I recommend to anyone!) called the E Myth Revisited by Michael E. Gerber that has been an amazing inspiration. What we have been getting from it is that a lot of small businesses fail because the owners (or entrepreneurs) are spending too much of their time working as technicians (or macaroons makers, for us), rather than expanding their business. This is so true for us. Because we are making food for the majority of the day, all of our projects are done at night, they're rushed, don't get done on time, etc. We have a lot of stuff that we want to do!! So, we are in the process of hiring some amazing and supportive help in our kitchen.

Seeing the importance of these projects has allowed us to give a little more time for them over the past two weeks. We have been redesigning our website. Please check it out and give us some feedback! Especially check out the "where to buy" section. We have been collecting lists from our distributors of all of the stores they are selling to. Looking at that list is a huge acknowledgement of what we are creating. Thank you!!

We are also working on the front of our kitchen space because we will be opening a little Emmy's Boutique in the next two weeks (hopefully!). We have been receiving some awesome support on this, especially from our super talented and handy friends. Our friend Nick Gilbert is an amazing artist and builder. He created our very first Emmy's custom shelf for our local Co-op. We are taking that original shelf in our place and Nick is making a new one for the co-op. There is a photo above of him and his amazing shelf! We love it.

Our friend Colin Smith, contractor and song-writing extraordinaire, designed and built these amazing walls for our store that can fold in to themselves. This way, when the store is not open, we can let is all of the light from the front of the space. He is a genius! I got to go and pick out the wood. It looks awesome. You can get an idea from the picture above.

Ian has also designed some cool looking labels that we are using for some holiday bags. Look out for them on our website store. I will be announcing new stuff here on the blog.

Well that is a little peep into what's going on these days. I will be in touch soon!

I LOVE YOU AND I AM SO GRATEFUL FOR YOUR SUPPORT.

Samantha